Month: September 2023

Engage your peers in roundtable discussions at Flux Series

This post was originally published on this site Marketing, once confined to traditional advertising, has transformed into a dynamic fusion of understanding consumer behaviour, data, and technology. This revolution is fueled by disruptive technologies like Artificial Intelligence (AI) that redefine how businesses engage with their customers. Flux Series: Marketing Leaders, an initiative led by e27, […]

Ecosystem Roundup: Funding Societies bags US$27M; Indonesia’s ultimatum for TikTok

This post was originally published on this site Dear Pro member, The Indonesian Ministry of Trade’s recent announcement of revised e-commerce regulations has sent ripples through the digital landscape, casting a shadow of uncertainty over the future of TikTok Shop in Indonesia. Trade Minister Zulkifli Hasan’s statement in Jakarta unveiled a one-week grace period for […]

Thai insurtech company Roojai acquires DirectAsia from Hiscox

This post was originally published on this site Roojai Founder Nicolas Faquet Thai insurtech company Roojai has agreed to acquire motor DirectAsia Group from US-based small business insurer Hiscox for an undisclosed sum. The transaction is subject to customary conditions and regulatory approvals and is expected to be completed by 2023-end. Following the acquisition, DirectAsia […]

e27 helped bring customer retention insights to 5 major cities in SEA

This post was originally published on this site In today’s dynamic business landscape, the value of customer retention cannot be overstated. In a nutshell, it is not only more cost-effective to nurture existing relationships than to acquire new ones, but it also forms the cornerstone of growth, influencing acquisition, monetisation, and organic virality.  With this […]